As one of the better-known ways of communication, SMS messages are a very powerful marketing tool. It is what the textedly.com team knows and does best.
Being able to contact the right person, at the right time, with the right message is an ideal scenario for a company, whether it offers products or services.
The advantages of SMS Marketing are many. According to textedly.com experts, here are some of the most important ones:
1. Save time and money
The short time from preparation to delivery of the SMS message saves you both time and money.
2. Improved targeting
Whether you have a database with thousands or hundreds of SMS phone numbers, they can all be divided into target groups. You can send a specific message to all users. It is a great way to increase your chances of success.
3. The high percentage of reading messages
Compared to other types of advertising (for example: sending newsletters), the percentage of reading SMS messages is much higher and now ranges over 99%. Have you ever missed reading an incoming SMS?
4. Reaction to advertising
The promotional message communicates with the user at the moment when he is on the move and ready for action. According to some research, there is a high probability that the reaction to the advertisement will be within the first hour of receipt.
5. Availability
More than 90% of our citizens use at least one mobile phone. A huge part of them uses two or more numbers. Direct and close communication with the client is, in most cases, the best option.
6. Cool factor
Customers love it when their favorite restaurant, boutique, or brand surprises them with an SMS message. Give them the information they want to get, and it will produce great effects. For the user, this will create the impression that you care about him and that he is important to you. This example is good for smaller companies that operate locally and want to create additional buzz.
7. The SMS message is short, personal and interactive
One of the details that set an SMS message apart from classic marketing is the personal touch. SMS Quiz or Survey can be interactive and interesting for the user if you provide him with information from the field of their interest.
8. Go Green
All SMS campaigns are green, protect nature, and save paper.
For more ideas or SMS marketing solutions, contact the professionals at textedly.com to create the best possible connection with your clients.